tinyLabs

We’re introducing comprehensive List Cleaning and Data Scoring to help you maintain a pristine sender reputation. This update automatically identifies invalid contacts and assigns engagement scores to your subscribers, ensuring you focus your efforts on real, interested people. By removing dead weight and highlighting top performers, you can significantly improve your open rates and overall campaign ROI.

Key benefits:
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Automated hygiene: Automatically detect and remove invalid addresses, hard bounces, and spam traps to protect your sending domain .

Smart engagement scoring: Assign dynamic scores to contacts based on their interaction history, allowing you to segment your most loyal customers easily .

Reputation protection: Proactively manage list health to prevent deliverability issues before they impact your primary campaigns

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We've enhanced AI Traffic Control to provide better coverage and smoother traffic ramp-up across your entire sending infrastructure. This update introduces an "Others" domain category that intelligently groups and manages all domains falling outside major provider categories. With fully automated warm-up now applied to this segment, you can ensure healthy sending behavior across your complete domain mix without additional manual configuration.

Key improvements:
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Automatic Others domain grouping: Domains that don't fall under major categories (Gmail, Yahoo, Outlook, etc.) are now consolidated into a dedicated "Others" segment for streamlined management.

AI-managed warm-up: The Others domain receives the same intelligent, automated warm-up treatment as major domains, ensuring consistent traffic stability across your entire sending profile.

Full integration: This domain is seamlessly included in all creation, segmentation, reporting, and analytics flows, giving you complete visibility into performance across every segment.

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We're excited to introduce Multi-Account Switching, a long-awaited quality-of-life upgrade for users managing multiple accounts. Once added as a member to an account via the Users tab in Account Settings, you gain immediate access to that account and can switch between them in seconds. This update is especially impactful for agencies and teams who operate across multiple clients or workspaces, making account navigation faster and more intuitive than ever before.

What you can do:
Seamless account switching: Toggle between any account you are a member of directly from the Account Info popup in the Navbar — no logout required.

Simple access management: Gain access to additional accounts the moment an admin adds you as a member via the Users tab in Account Settings.

Built for multi-account teams: Eliminate the friction of managing separate login sessions, enabling agencies and collaborative teams to move between workspaces with zero disruption.

We've shipped a significant enhancement to how AI Traffic Control distributes sending volume across your audience segments. The system now intelligently manages overflow between segments, ensuring your daily volume targets are consistently met without manual adjustments. Combined with domain-level controls now applied uniformly across all active segments, this update delivers more precise traffic management and improved inbox placement at scale.

Key improvements:
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Automatic overflow distribution: When a segment doesn't have enough contacts to fulfill a domain's daily target, the remaining volume automatically flows to the next available segment until the goal is met.

Domain rules across all segments: Domain-level filtering for Gmail, Yahoo, Outlook, and all other providers now applies consistently across every segment receiving allocated volume, ensuring uniform sending behavior throughout your entire audience.

Transparent volume reporting: Gain full visibility into how volume is distributed across segments and domains, making it easy to identify growth opportunities where contact availability is limiting your targets.

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We're excited to introduce asynchronous background processing for large CSV uploads, eliminating browser freezes, request timeouts, and the need to keep your page open during imports. The system processes your file independently, continues working even if you log out, and notifies you by email once complete.

Key capabilities:
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Background processing: Files are handled asynchronously on our infrastructure — no timeout risks and no dependency on your browser staying open during the upload.

Row-level validation: Each row is validated individually so valid records are always imported successfully, even when other rows contain errors.

Downloadable error file: A detailed error CSV is automatically generated with a clear rejection reason per failed row, allowing you to fix and re-upload only the problematic records.

Real-time status tracking: Monitor every import with live processing statuses — In Progress, Completed, or Failed — for full visibility into your import lifecycle.

Email notifications: Receive an automatic summary email once processing is complete, including a direct link to the error file if applicable.

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We've enhanced our suppression system to support industry-standard hashed email matching, giving you a more secure and compliant way to manage suppression lists. You can now upload files containing MD5 or SHA256 hashes instead of plain-text email addresses, eliminating the need to share raw contact data during suppression management.

Key improvements:
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MD5 & SHA256 file support: Upload suppression files containing 32-character MD5 or 64-character SHA256 hashes, with the system automatically matching them against precomputed contact hashes.

Email normalization before hashing: All emails are lowercased and trimmed before hash generation, ensuring consistent and accurate matching regardless of formatting inconsistencies in your uploaded file.

Secure hash-based matching: Contacts are suppressed the moment their stored hash matches an uploaded hash, with suppression status immediately visible and confirmed in the UI.

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We've extended the Get Audience API to fully support dynamic audiences, improving consistency and flexibility for external integrations. You can now use the GET /v1/audiences/:id/customers endpoint to retrieve customer emails from both static and dynamic audiences without any additional workarounds.

Key improvements:
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Dynamic segment support: Fetch customer emails belonging to dynamic audiences directly through the existing Get Audience API endpoint, removing the previous limitation to static lists only.

Improved API consistency: Both static and dynamic audiences now behave uniformly across the API, simplifying how your integrations handle audience data.

Seamless external syncing: Enable external systems and automation workflows to reliably access and sync dynamic audience data, making your integrations more powerful and easier to maintain.

We're excited to introduce New Engager Performance in the Audience section — a comprehensive analytics tool that evaluates how newly engaged users interact with your communications over the last 7 days. This single-click report combines visual trend graphs, detailed daily metrics, and ISP-level breakdowns to give you actionable insights into cold audience performance and deliverability risks.

Key capabilities:
7-day engagement trend graph: Visualize Opens, Clicks, and overall interaction patterns through an interactive graph covering the past week.

Comprehensive metrics overview: Track Emails Sent, Delivered, Opens, Clicks, Open Rate, Click Rate, Click/Open Rate, Unsubscribes, and Unsubscribe/Click Ratio across daily breakdowns.

ISP-level engagement breakdown: View performance by provider (Gmail, Yahoo, etc.) with Open Rate, Click Rate, Combined Engagement Rate, plus expandable accordion rows for date-specific details.

Spam monitoring: Dedicated Spam and Spam Rate columns identify deliverability risks alongside engagement data to protect your sender reputation.

How to use:
Go to the Audience section and select a single audience from the list.

Click New Engager Performance to load the full report.

Review trend graphs, daily tables, ISP breakdowns, and spam metrics for complete insights.

Important Notes:
Works only with single audience selection — multiple audiences not supported.

Data is fixed to the last 7 days rolling window for real-time new engager analysis.

Fixed chart overflow ensures proper rendering across all screen sizes.

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We've launched Identity Resolution, a powerful new feature powered by retention.com that identifies anonymous website visitors and converts them into real leads within your tinyEmail audience. Customers can purchase credits and enable the integration directly from their account, unlocking a dedicated retention channel to re-engage browsing traffic that would otherwise be lost.

Key capabilities:
Anonymous visitor identification: Retention matches website visitors who browse but don't sign up or purchase to their real identities, turning lost traffic into qualified contacts.

Credit-based activation: Purchase Retention credits directly in your account, then enable the integration from the Audience section to get started immediately.

Simple website integration: Once activated, Retention provides a unique tracking script to add to your site, automatically pushing identified leads into your tinyEmail audience.

Seamless platform management: All credit purchases, activation, and lead flow are managed entirely within your tinyEmail account for maximum simplicity.

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We've expanded segmentation capabilities to let you leverage configured Custom Attributes directly within the segment builder. This update brings your unique business data—like loyalty tiers, purchase dates, or product preferences—into dynamic audience targeting alongside standard fields.

Key capabilities:
Custom Attribute filtering: Access a new "Custom Attributes" condition in the segment builder with smart operators that automatically adapt to your data type.

Data type-specific operators: Strings support Equals/In/Not In with word pills for OR logic; Numbers use Greater Than/Between; Dates handle timeline queries; Booleans toggle True/False filtering.

Seamless backend integration: Fully connected to the Custom Attributes architecture for rapid, accurate audience calculations using your specific datasets.

Smart Examples:
Text: Role In (Wicketkeeper OR Batsman)

Numbers: Shoe Size > 200

Dates: Debut Equals 04/18/2026

Booleans: isAllRounder Is True

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We've added a powerful new filtering option in Custom Segments that lets you target customers based on the exact link URLs they clicked. This update enables precise audience segmentation at the link level, perfect for re-engagement campaigns or analyzing specific call-to-action performance.

Key capabilities:
Link URL condition: Access a dedicated Link URL filter directly within the Custom Segments builder for granular click-based targeting.

Context-aware UI: The Link URL option intelligently appears only after selecting Activity > Clicked, keeping your segment builder clean and intuitive.

Multi-URL targeting: Add multiple specific link URLs (like viewstripo.email or tinyemail.com) to capture customers who clicked any of them in a single segment.

Impact:
Create highly targeted re-engagement flows and performance analysis segments based on exactly which links drove customer interaction, not just general click activity.

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We've introduced Engagement Scoring Stats on the Audience page, giving teams an instant view of how contacts are distributed across engagement tiers without navigating to a separate report. This update surfaces scoring data exactly where you manage your audiences, making list health assessment faster and more actionable.

Key capabilities:
Score distribution overview: View a breakdown of contacts across high, medium, and low engagement tiers directly on the Audience page.

At-a-glance list quality: Assess the health of each audience without opening individual reports, helping you prioritize outreach to your most engaged segments.

Actionable segmentation signals: Use visible scoring data to inform segment creation, campaign targeting, and re-engagement decisions directly from the audience view.

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We've added Link URL filtering to the Conditional Split node in Workflows, giving you precise control over how contacts are routed based on the exact links they clicked. This update eliminates routing false positives and makes click-based automation logic significantly more targeted and reliable.

Key capabilities:
Optional Link URL filter: Enter specific URLs in the new Filter by Links field within Conditional Split — only contacts clicking those exact links follow the Yes path, while leaving the field blank preserves the original "any click" behavior.

Backwards compatible: All existing Conditional Split nodes are completely unaffected, requiring no updates to your current workflows.

Multiple URL support: Add several tracked links as separate entries, giving full flexibility for campaigns with multiple call-to-action buttons or tracked destinations.

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We're introducing AI Summary Dashboard Insights, delivering intelligent plain-language overviews of your account performance without manually piecing together data across multiple reports. The AI analyzes recent activity and highlights the trends, anomalies, and opportunities most relevant to your sending strategy.

Key capabilities:
Automated performance summaries: Get concise AI-generated overviews of campaign performance, audience health, and engagement trends updated regularly on your tinyEmail dashboard.

Trend and anomaly detection: The AI proactively surfaces notable changes — like a spike in unsubscribes or a drop in open rates — so you can act before they escalate.

Actionable recommendations: Receive data-driven suggestions tailored to your account activity to help optimize your next campaign or workflow.

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We are adding Identity Resolution-powered List Reactivation, enabling you to reconnect with dormant contacts by matching anonymous audience signals back to real identities in your list. This feature gives you a structured, automated way to recover value from disengaged segments without manual intervention.

Key capabilities:
Automated identity matching: The system identifies anonymous contacts who previously interacted with your brand and matches them to existing records in your audience.

Targeted reactivation segments: Automatically generate reactivation-ready audiences from matched identities, ready for immediate use in campaigns or workflows.

List health improvement: Recover dormant contacts and improve overall list quality without increasing your raw contact count.

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We are adding dedicated Segment Analytics to AI Traffic Control, giving you granular visibility into how each segment performs throughout your warm-up and sending cycles. This update helps you identify which segments are driving engagement and which require adjustment — all without leaving the Traffic Control interface.

Key capabilities:
Per-segment performance breakdown: View detailed metrics for each segment including delivery rates, engagement levels, and volume distribution across active traffic cycles.

Comparative segment insights: Identify high-performing versus underperforming segments at a glance, enabling smarter volume adjustments and targeting decisions.

Integrated reporting view: Access segment-level analytics directly within AI Traffic Control without navigating to a separate reporting section.

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We are adding a tinyRelay Stats rollup within the tinyEmail Dashboard, providing a unified view of SMTP relay performance alongside your campaign data. This eliminates the need to check relay statistics separately and gives you a complete picture of your sending infrastructure in one place.

Key capabilities:
Unified dashboard view: Access key tinyRelay stats — including delivery, bounce, and sending volume — rolled up directly into your tinyEmail dashboard.

Cross-product visibility: Compare relay performance alongside campaign metrics to quickly identify infrastructure or deliverability issues affecting overall sending health.

Simplified monitoring: Reduce manual reconciliation with a centralized view covering both campaign and relay sending activity in a single dashboard.

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We are adding Engagement Scoring Trend data to the Customer History page, giving you a clear view of how a contact's engagement level has evolved over time. This update equips your team with richer contact context, making it easier to spot long-term patterns and personalize outreach accordingly.

Key capabilities:
Historical score trend view: See how a customer's engagement score has shifted over time directly within their profile history page.

Pattern identification: Spot contacts trending upward or declining in engagement, enabling timely re-engagement or reward-based campaign decisions.

Richer customer context: Equip your team with meaningful engagement history to inform smarter, more personalized communication strategies.

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We are adding Bulk SMS, giving you the power to send high-impact text message campaigns to your entire audience in seconds. Whether you’re announcing a flash sale or a time-sensitive update, this feature allows you to bypass crowded inboxes and connect with customers directly on their mobile devices. It’s the fastest way to drive urgent action and increase visibility for your biggest promotions.

What you can do:
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Mass broadcasting: Send personalized text messages to large static segments or your entire list with a single click .

Personalization fields: Insert dynamic fields like first names into your text messages to keep mass communications feeling personal .

Compliance management: Automatically handle opt-outs and unsubscribe requests to ensure your campaigns remain fully compliant with messaging regulations .

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We are adding Authenticator App support, adding a critical second layer of security to your tinyEmail account. Users can now enable two-factor authentication using any standard authenticator app, ensuring account access remains protected even if login credentials are compromised.

Key capabilities:
Standard app compatibility: Connect any authenticator app — such as Google Authenticator or Authy — for time-based one-time passcode verification at login.

Simple setup process: Enable 2FA directly from your account security settings via a quick QR code scan, with no technical expertise required.

Enhanced account protection: Safeguard your customer data, campaigns, and sending infrastructure with a proven second layer of defense against unauthorized access.

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We are adding List Cleaning to the API, allowing development and operations teams to initiate cleaning jobs programmatically without manual dashboard interaction. This enables you to build automated hygiene pipelines that keep your contact lists clean on your own schedule and at scale.

Key capabilities:
API-triggered cleaning: Initiate list cleaning jobs for any audience directly via API call, removing the dependency on manual dashboard access.

Flexible pipeline integration: Connect list cleaning to your existing data workflows, CRM sync processes, or onboarding pipelines to enforce hygiene at exactly the right moment.

Consistent deliverability protection: Automate the removal of invalid addresses, hard bounces, and spam traps on a recurring schedule to maintain a healthy sender reputation.

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We are adding Custom Audience support in tinyAlbert, allowing you to target your own defined segments within AI-driven campaigns. This update combines tinyAlbert's optimization power with the precision of your own segmentation logic for sharper, more relevant campaign delivery.

Key capabilities:
Custom audience selection: Apply your own pre-built static or dynamic segments within tinyAlbert campaigns, replacing broad targeting with focused, intent-driven audiences.

AI optimization within segments: tinyAlbert continues to optimize send timing, content, and frequency — now applied specifically within your defined audience for more precise results.

Flexible segment compatibility: Use any audience already configured in your account, keeping tinyAlbert campaigns aligned with your broader marketing strategy.

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We’ve expanded our automation capabilities to include Trigger SMS via Workflows, allowing you to build truly omnichannel customer journeys. Where you will be able to insert SMS action nodes directly alongside your email steps, ensuring tailored text messages are sent exactly when they are most effective. This integration helps you catch attention for urgent alerts, abandoned carts, or appointment reminders without manual intervention.

Key capabilities:
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Integrated SMS nodes: Drag and drop SMS actions directly into your workflow builder to create seamless multi-channel sequences .

Behavior-based triggers: Automatically send text messages based on specific user actions, such as abandoning a cart or clicking a link in an email .

Smart channel routing: Combine email and SMS in the same path to maximize reach, such as sending a text follow-up only if an email remains unopened .

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We are adding A/B Split Testing for Campaigns, giving you the ability to compare different email versions and make data-driven content decisions. Test subject lines, sender names, or body variations across a portion of your audience before automatically sending the winning version to the rest.

Key capabilities:
Multi-variant testing: Create and compare multiple email variations simultaneously, isolating the impact of individual changes like subject lines or call-to-action copy.

Automated winner selection: Define your winning metric — Open Rate or Click Rate — and let the system automatically send the top-performing variant to your remaining audience.

Actionable performance insights: Review side-by-side results with clear metrics to build a continuous library of learnings that improve future campaign performance.

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We are adding global spam feedback data into the Contact History page, giving you complete visibility into a contact's spam activity alongside their full engagement record. This update eliminates the need to cross-reference separate reports when assessing individual deliverability risk.

Key capabilities:
Spam signals in contact history: View spam complaint events directly within a customer's profile, giving your team immediate context when reviewing individual contact records.

Unified engagement and deliverability view: Combine spam feedback alongside opens, clicks, and unsubscribe history for a complete picture of each contact's behavior.

Proactive risk management: Identify high-risk contacts early and act — through suppression or re-permission campaigns — before complaints impact your sender reputation.

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We're introducing Subscription Management Forms, giving your contacts a branded, self-service way to control which types of communications they receive. This update reduces blanket unsubscribes by offering meaningful choices, improving list retention while keeping you aligned with individual contact preferences.

Key capabilities:
Self-service preference management: Contacts can select exactly which communication types they want to receive, reducing the risk of full unsubscribes due to communication fatigue.

Branded form experience: Customize the look and feel of your subscription management form to deliver a seamless, on-brand experience for your audience.

Automatic preference syncing: Preferences captured through the form are immediately reflected in your audience data, ensuring all future sends respect updated contact choices.

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We've expanded A/B Split Testing with advanced controls that give you finer command over how experiments are structured and evaluated. This update builds on initial testing capabilities to support more sophisticated experiment design for teams running precise, high-volume tests.

Key capabilities:
Refined split controls: Define exact audience split percentages for each variant and hold-out group, giving you full control over test design and statistical confidence.

Extended test duration settings: Set custom testing windows before winner selection, allowing sufficient time to gather statistically meaningful engagement data.

Enhanced results reporting: Access deeper post-test analytics to understand performance differences across variants and apply learnings directly to future campaign planning.

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